The title sequence of American Horror Story features a number of actor's and actresses' names who play a part in the series. Next to each name is a symbol which has something to do with the character they convey in the series. Another noticeable element of the title sequence is the slightly faded black and white colours that are predominantly featured, this conveys that the series is a dark horror/drama programme.
Throughout the title sequence there is the repeated use of font. The font used by the producers is unique, slightly faded and white which helps it stand out against the predominantly black background. The use of contrasting will help the audience remember the show and they would be able to tell what programme the font is from without being told.
A noticeable element that is present in the title sequence is the non-diegetic sound of a chainsaw. This sound is effective because it differs in pitch and volume, For example throughout many points of the title sequence the soundtrack is low pitch and quiet, but whenever a fast paced edit comes on screen the chainsaw soundtrack becomes slightly higher in pitch and much louder. The simultaneous use of the fast paced edit and the soundtrack becoming louder makes the audience nervous and intrigued and subsequently they will want to carry on watching.
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